{"product_id":"be500323942955","title":"Brand New: The Shape of Brands to Come","description":"\u003cp\u003eBy: Wally Olins\u003c\/p\u003e\u003cp\u003e\r\n                        \u003c\/p\u003e\u003cp\u003eLanguage: English\u003c\/p\u003e\u003cp\u003e\r\n                        \u003c\/p\u003e\u003cp\u003eQuality: Like New\u003c\/p\u003e\u003cp\u003e\r\n                        \u003c\/p\u003e\u003cp\u003eGenre: Finance - Business - Economics, \u003c\/p\u003e\u003cp\u003e\r\n                        \u003c\/p\u003e\u003cp\u003eISBN: 9780500291399\u003c\/p\u003e\u003cp\u003e\r\n                        \u003c\/p\u003e\u003cp\u003eSKU: BE500323942955\u003c\/p\u003e\u003cp\u003e\r\n                        \u003c\/p\u003e\u003cp\u003ePages: 300\u003c\/p\u003e\u003cp\u003e\r\n                        \u003c\/p\u003e\u003cp\u003e    \u003c\/p\u003e\u003cp\u003e\r\n                        \u003c\/p\u003e\u003cp\u003eDescription: The world’s leading practitioner of branding predicts the future of companies’ identities in an ever -changing marketing landscape What is the future for brands and branding? Does globalization mean that variety and individuality will be crushed out of existence by massive multinationals? Will everywhere and everything become similar, like the world of airports today?\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e","brand":"Wally Olins","offers":[{"title":"Default Title","offer_id":67543044391160,"sku":"BE500323942955","price":31.5,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0276\/8378\/2793\/files\/BE500323942955.png?v=1790677805","url":"https:\/\/bookends.ae\/it\/products\/be500323942955","provider":"Online Book Store – Bookends","version":"1.0","type":"link"}