
All the Right Moves- Hardcover
By: Constantinos Markides;
Language: English
Quality: Like New
Genre: Finance - Business - Economics,
ISBN: 9780875848334
SKU: BE501409915400
Pages: 244
Description: Annotation Markides (chairman, strategic and international management department, London Business School) contends that the essence of business strategy is to allow a company to create and exploit a unique strategic position in industry, and helps managers zero in on critical choices that lie at the heart of all innovative strategies. He approaches strategic thinking as a creative process, and poses key questions for readers to ask as he guides them through a framework for developing strategic thinking skills.