One Million Book challenge

In a world of constant screens and scrolling, Bookends invites the UAE to slow down and read.

Launching from 1st of feb 2026, this is a long-term reading movement with one shared goal:
one million books read over five years.

No apps. No pressure.
Just books, focus, and time.

Be Part of the Million

Log the books you read and help move the counter forward.
Every book you finish adds to our collective total — one story at a time.

Why It Matters

Reading is one of the simplest ways to disconnect from screens and reconnect with ourselves.
A quiet reset in an always-on world.

Together, We Read

From homes and schools to workplaces and community spaces, readers across the UAE are turning pages together.

Scroll down to see how far we’ve come — and add your book to the count.

Prize Details Coming Soon.