50 Management Ideas You Really Need to Know - Hardcover

By: Russell-Walling, Edward

Language: English

Quality: Like New

Genre: Finance - Business - Economics, Guide, Self help,

ISBN: 9781847240095

SKU: BE500267935879

Pages: 208

Description: The essential management guide. 50 Management Ideas You Really Need to Know demystifies the management concepts that any budding entrepreneur would want to grasp. The 50 bite-sized topics expound the wisdom of the well-known business gurus (from Peters and Porter to Welch and Gates), explain helpful theories and tools (Ansoff's Product/Market grid, the 4Ps, Boston Matrix), expand on management ideas (branding, outsourcing, supply and demand) and cover the latest commercial concepts from the online world.