Comeback : How Seven Straight-Shooting CEOs Turned Around Troubled Companies

By: Martin Puris

Language: English

Quality: Like New

Genre: Finance - Business - Economics,

ISBN: 97004233

SKU: BE501409913815

Pages: 248

Description: he seven leaders profiled in Comeback have two things in They brought their companies back from the dead, and they did it by seeking out the truth and sharing it with their employees. Martin Puris believes that this instinct for the truth is essential to leadership. And he should know. He has built one of the best advertising companies in the country, having led campaigns for BMW, Burger King, UPS, and Club Med. In addition to being a writer and a CEO, Puris was an adviser to President George Bush. Now, he's gained rare access to seven inspiring leaders and their stories about thriving under extreme business pressure.