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The New Rules of Marketing and PR - David Meerman Scott;

The New Rules of Marketing and PR

David Meerman Scott;
Language - English
Vendor - Bookends
This book belongs in the following collection(s):
Finance, Business & Economics
Dhs. 29.40 - Dhs. 29.40
Dhs. 29.40
Dhs. 29.40 - Dhs. 29.40
Dhs. 29.40

By: David Meerman Scott;

Language: English

Quality: Like New

Genre: Finance - Business - Economics,

ISBN: 9781119362418

SKU: BE501373911660

Pages: 448

Description: Methods of buying are changing rapidly-- and the rules of marketing and public relations need to change along with them. Social media, real-time marketing and other online techniques must supplement your off-line methods. Scott provides actionable strategies that can be implemented immediately.