Bookends: A Community-Built Journey of Books, Resilience, and Dreams
It All Started Over a Simple Cup of Coffee
From Humble Beginnings to New Heights
With an ambitious goal, they entered a business pitch competition hosted by Sheraa, Sharjah's Entrepreneur Center. They secured third place, and from that point, Bookends took off. Starting as an online-only platform, it has grown into a vibrant physical store in Dubai Silicon Oasis. With over 30,000 books in stock and a community of 1,800 sellers, the store is now a haven for book lovers from all walks of life.
Building a Literary Community
Weathering the Storm—Literally
The road wasn’t always smooth. In early 2024, heavy floods submerged our beloved store, destroying 14,000 books and damaging the interior. But the community we had built rallied behind us. Volunteers—customers, friends, and even strangers—helped us clean up and restore the store in just six weeks. This period made us realize how cherished Bookends is by its community.